Technical SEO & SEO Product Management

Search & Gen AI Findability

I don't just audit. I embed Technical SEO into your product roadmap to align engineering with business goals and increase revenue.

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Trusted by industry leaders

Areas of Expertise

I translate complex SEO and AI discoverability challenges into clear, actionable workstreams that ship with your product roadmap.

Technical SEO

Resolve crawling bottlenecks and improve indexing at scale.

AEO & AI Discoverability

Get your content surfaced in AI overviews and answers.

SEO Product Management

Ship SEO improvements alongside your product roadmap.

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Knowledge Base

Deep dives and practical guidance across the key domains that shape search performance.

Algorithms & Mechanisms

How crawlers, indexing, ranking signals, and rendering impact visibility.

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Content Strategy & E-E-A-T

Frameworks to build trust, depth, and usefulness into every page.

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SEO Management

Operating models that keep SEO aligned with product, engineering, and UX.

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AI & the Future of Search

Positioning your brand for generative search, AI overviews, and LLM ecosystems.

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20+ years optimising large-scale e-commerce, publishing, marketplace, and SaaS platforms

My expertise spans technical and strategic SEO competencies

Technical SEO SEO Strategy SEO Product Management Information Architecture Web Accessibility Usability UX Information Retrieval Structured Data Schema/JSON-LD JS SEO/JS Frameworks Progressive Enhancement Graceful Degradation Ranking & Classification HTML Rendering & Indexing Crawling & Access Log Analysis EDGE SEO & CDNs Core Web Vitals Site & CMS Migrations

Ready to align SEO with your product roadmap?

Let's discuss how technical SEO can drive measurable business outcomes.

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